Lazatin Media

Since launching in 2001, Lazatin Media has grown to become a fully integrated online media and client services organization focused on four high-value vertical categories: Automotive, Health, Legal and Home.

I was asked to design a new brand identity that reflected Lazatin Media's belief and love for timeless deisgn whilst making them more attractive to a new customer market. Based on their existing brand, I devised an identity that had an updated colour palette, tone of voice and typographic style which perfectly reflected their values.

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